✔ An irritation-free shave. Even on sensitive skin. Like no shave you've had before.
✔ Cost effective. Replacement razor blades just 14p each.
✔ No subscription. No contract. No tie in.
✔ Environmentally friendly. Our razor and blades are zero-waste and plastic-free.
Discover why generations have relied on the simple elegance of a traditional shave. Join a century of soldiers, artists, entrepreneurs, explorers – people of conviction, talent and passion – and bring a quiet art into a new millennium.
Irritation-free shave. Regular multi-blade razors can pull hairs and cause razor burn. Our single steel safety razor blades cost just 14p each (purchased separately) and help reduce irritation.
Better value. Make your money go further. Our traditional safety-razor blades could save you over £80 a year compared with plastic razor cartridges and subscription services.
Environmentally friendly. Our razor and blades are zero-waste & plastic-free. Take responsibility. Billions of plastic razor cartridges go to landfill each year. Our traditional steel blades don't contain single-use plastic and can be recycled.
No subscription. No tie in. No contract.
Want to experience a full traditional shave? The Primal Shave Starter Kit contains the Primal One DE Safety Razor, shaving cream, shaving brush and five razor blades. Everything you need to begin.
30-Day Money Back Guarantee
We're so confident you'll love the Primal One Safety Razor that we offer our customers a 30-day money back guarantee. If you're not 100% satisfied, you can return the Primal One for a full refund, no questions asked.
Husband said he actually enjoys shaving now!
Really good product. Nice looking and easy to use for a first time user of a safety razor.
Not a bad product bit I realised it wasn't for me, after trying it. There's a simple reason I stopped using a safety razor many years ago and it's because I could get a better shave from other, more modern razors. Nothing wrong with the idea...
Super nice I don't have cuts and still a close shave!
I've been using it for 2 weeks. It is a success and I'm happy to recommend it. Even with an unfamiliar razor, and a brand new blade, never cut myself at all, and getting good clean shaves every time. The only reason for giving 4 stars instead of 5, is that for me it's a bit heavy in the hand. Some hand tools need to be heavy, because that's how they work. A hammer, say, or a butcher's cleaver. You grip it in the whole fist, swing it, and let the tool do the work. But for delicate work, requiring quick deft precise movements, like an artist's brush or pen, a lighter instrument is needed. For me, a razor needs that light finger-tip control, and this one is a bit chunky and heavy for me. Too be fair, I am slightly built with a light beard. A more chunky man, with a bit more meat on his chops, and a heavier beard might prefer this one. If I had the choice, I would definitely go for something with a more slender shaft, and generally lighter build. Nonetheless - a success. So thank you. Ted
Great service and quick delivery. Forgot to include blades initially but managed to order some which arrived quickly afterwards