✔ An irritation-free shave. Even on sensitive skin. Like no shave you've had before.
✔ Cost effective. Replacement razor blades just 14p each.
✔ No subscription. No contract. No tie in.
✔ Environmentally friendly. Our razor and blades are zero-waste and plastic-free.
Discover why generations have relied on the simple elegance of a traditional shave. Join a century of soldiers, artists, entrepreneurs, explorers – people of conviction, talent and passion – and bring a quiet art into a new millennium.
Irritation-free shave. Regular multi-blade razors can pull hairs and cause razor burn. Our single steel safety razor blades cost just 14p each (purchased separately) and help reduce irritation.
Better value. Make your money go further. Our traditional safety-razor blades could save you over £80 a year compared with plastic razor cartridges and subscription services.
Environmentally friendly. Our razor and blades are zero-waste & plastic-free. Take responsibility. Billions of plastic razor cartridges go to landfill each year. Our traditional steel blades don't contain single-use plastic and can be recycled.
No subscription. No tie in. No contract.
Want to experience a full traditional shave? The Primal Shave Starter Kit contains the Primal One DE Safety Razor, shaving cream, shaving brush and five razor blades. Everything you need to begin.
30-Day Money Back Guarantee
We're so confident you'll love the Primal One Safety Razor that we offer our customers a 30-day money back guarantee. If you're not 100% satisfied, you can return the Primal One for a full refund, no questions asked.
It's a nice thing, this razor. Having only ever used everyday supermarket disposables before I was unsure how I'd get on with this, but it's actually really great! Easy to use and feels nice in your hand, shaves cleanly and so far I haven't had any mishaps. And environmentally it's a good thing too, as I will not be throwing plastic heads in the bin anymore plus I've embraced shaving soap as well so no more aerosols!
Simple to use, with very little waste
From 5 blades to 1 have not had a better shave for 30years when I gave up my old safety razor up for a new type of razor and now I am back to where I started
Best razor about
What a pleasure it is to use, great weight, closer than all the 5 bladed types out there, I was using a straight razor with a great shave but time consuming, I’m done in half the time if not sooner, just order a starter kit for dad’s birthday
Arrived quickly, great price and great for the environment. Thank you :)